ABOUT

About

Laighthouse by Laight AI

Laighthouse by Laight AI

The AI Agent for Performance Marketing

Laighthouse automates the entire performance marketing workflow, from multi-channel ad data collection and AI-powered campaign analysis to budget optimization and ad creative generation. Built for brands and agencies running campaigns on Google Ads, Meta, Naver, Kakao, and TikTok.

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How Laighthouse Works

Collect & Unify

Laighthouse connects to Google Ads, Meta, Naver, Kakao, and other advertising platforms via official APIs to securely collect campaign performance and sales data into a unified data warehouse.

Analyze & Recommend

Our AI Ops Engine, powered by a proprietary Reasoning Compiler, diagnoses campaign performance and generates actionable recommendations, such as budget reallocation, media mix optimization, and promotion strategy.

Create & Iterate

The AI Creatives Engine generates ad creative drafts based on product information, runs A/B tests, and resizes assets for each channel, cutting creative production time from weeks to hours.

Google Ads Intergration

Laighthouse by Laight AI integrates with Google Ads through Google's official OAuth 2.0 authorization. With your explicit consent, our application accesses your Google Ads account to:

  • Read campaign, ad group, keyword, and creative-level performance data

  • Generate AI-powered performance diagnostics and optimization recommendations for your review

  • Apply campaign changes (budget, bidding, creative updates) only when explicitly approved by you

You can revoke Laighthouse's access at any time via your Google Account permissions page.

Laight AI's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy (https://developers.google.com/terms/api-services-user-data-policy), including the Limited Use requirements.

For executives

Navigating the messy world of marketing and sales to make timely decisions, we bring l'AIght – clarity powered by AI.

Unrivaled Expertise

Our founding team brings deep expertise in marketing and strategy, developed through experience with world-leading consumer brands and top-tier management consulting firms. Our advisor is a Stanford-trained computer engineer with computer graphics and simulation experience at Meta. Leveraging our deep expertise and proprietary technology, we deliver better results much faster and more precisely than legacy players.

How it works - Our Thesis

The power of AI in the marketing revolution isn't in generating aesthetically pleasing visuals. Its core lever is our ability to engineer data pipelines capable of ingesting and harmonizing the immense, often noisy, digital marketing and sales data. Our deep industry knowledge and experience in marketing and strategy guide us in precisely identifying the critical data points across disparate sources. We meticulously cleanse, structure, and feature-engineer this data, preparing it for collaboration with LLMs.

Leveraging the power of advanced LLMs alongside our professional expertise, we perform diagnostic and predictive analysis, identifying granular attributes driving purchase conversion – insights that remain obscured to even the most experienced human eyes. Then we harness generative AI for rapid, programmatic creative optimization. This enables fast multivariate A/B testing, allowing us to tailor content to fast evolving and diverging consumer tastes.

Trained and Proprietary Human Models:

While rapidly evolving AI technologies are making impressive strides in generating visuals that closely resemble real studio and natural environments, creating human models that authentically fit specific cultural and situational contexts remains a major challenge. Maintaining a consistent identity across different poses, expressions, and backgrounds is especially difficult. This is especially so for commercial A/B testing.

Relying solely on prompt-based generation is unlikely to be commercially viable, as preserving identity through rapid iterations remains elusive without the use of pre-trained, proprietary human models. These models need to look and feel like local talent (actors, models, and other performers)—familiar and relatable to the target audience.

In the highly competitive world of digital marketing, even subtle differences can make a significant impact.

Our Models

Our Models

Sungjin

Sungjin

Soha

Soha

Latest Works By Us

Homepage Videos
Homepage Videos
Human Model Traning
Human Model Traning
Health Supplement
Health Supplement
Cosmetics: The Grandeur of Nature
Cosmetics: The Grandeur of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: The Spirit of the Wild
Cosmetics: The Spirit of the Wild
Cosmetics: The Primeval Forest
Cosmetics: The Primeval Forest
Cosmetics: In harmony with nature
Cosmetics: In harmony with nature
Cosmetics: The Surreal Nature
Cosmetics: The Surreal Nature

Latest Works By Us

Homepage Videos
Homepage Videos
Human Model Traning
Human Model Traning
Health Supplement
Health Supplement
Cosmetics: The Grandeur of Nature
Cosmetics: The Grandeur of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: The Spirit of the Wild
Cosmetics: The Spirit of the Wild
Cosmetics: The Primeval Forest
Cosmetics: The Primeval Forest
Cosmetics: In harmony with nature
Cosmetics: In harmony with nature
Cosmetics: The Surreal Nature
Cosmetics: The Surreal Nature
Homepage Videos
Homepage Videos
Human Model Traning
Human Model Traning
Health Supplement
Health Supplement
Cosmetics: The Grandeur of Nature
Cosmetics: The Grandeur of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: Capturing the Soul of Nature
Cosmetics: The Spirit of the Wild
Cosmetics: The Spirit of the Wild
Cosmetics: The Primeval Forest
Cosmetics: The Primeval Forest
Cosmetics: In harmony with nature
Cosmetics: In harmony with nature
Cosmetics: The Surreal Nature
Cosmetics: The Surreal Nature

Latest Blog Posts

Latest Blog Posts

Latest Blog Posts